Procter & Gamble and Walmart will premiere a second made-for-TV family movie, “The Jensen Project,” on Friday, July 16 on NBC. The movie follows the joint-venture “Secrets of the Mountain,” which aired in April and was watched by more than 7.5 million people, per P&G.
The company says “The Jensen Project” is based on a family of science whizzes conducting underground research to help solve global crises.
“‘The Jensen Project’ DVD and soundtrack will be sold together in a bonus pack exclusively at Walmart starting Saturday, July 17, while the “Secrets of The Mountain” DVD and CD soundtrack is also on sale.A third movie, “A Walk in My Shoes,” is already in post-production and will air later this year, per P&G and Walmart, and a fourth movie is also in production.
The companies say that among moms aged 18-34, 93% percent liked “Secrets of the Mountain,” and 88% said it was good/excellent quality. Eighty-five percent thought it was right for families and 79% want it to be a series.
The company says “The Jensen Project” is based on a family of science whizzes conducting underground research to help solve global crises.
“‘The Jensen Project’ DVD and soundtrack will be sold together in a bonus pack exclusively at Walmart starting Saturday, July 17, while the “Secrets of The Mountain” DVD and CD soundtrack is also on sale.A third movie, “A Walk in My Shoes,” is already in post-production and will air later this year, per P&G and Walmart, and a fourth movie is also in production.
The companies say that among moms aged 18-34, 93% percent liked “Secrets of the Mountain,” and 88% said it was good/excellent quality. Eighty-five percent thought it was right for families and 79% want it to be a series.
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